Top 10 Reasons Why Your YouTube Channel Is Not Growing
You may have realized that YouTube is a powerful platform to use. If you do it right and with great know-how, you can build your business, attract new customers, earn money through advertisements, and even become popular. Although the potential is high, making your YouTube channel grow is not an easy task. The most common problems usually occur because of a few things that most people don’t think about. You should read this article down to the end if you want to know why your YouTube channel is not growing.
Why Your YouTube Channel Is Not Growing
The truth is that there are a lot of reasons why your YouTube channel is not growing as fast as you want it to. Here are the top 10 reasons why your YouTube channel is not growing and what you need to do
- Your Videos are not Perceived as Valuable
Most people think that all you need to do is post a video, and people will watch it. That’s not true at all. You also need to make sure that your videos are valuable for your audience. If they aren’t, then no one will watch them. The best way to do this is by creating an educational channel where you can teach people something new each time they visit the channel.
- Your Intros are Whacky
If you want people to watch your video, then you need to start it off with a bang. The first few seconds of the video are crucial because this is what will decide whether or not someone watches it all the way through. If you don’t have an intro that does this, then you should consider talking about what’s in store for them when they watch the rest of your video.
If your intro is boring, then people won’t watch it. If it’s funny, then they will want to stick around and see what else you have in store for them. If it’s entertaining, then they’ll keep watching just because they want to know more about you or what you’re talking about.
- Your Videos are Not Optimized for SEO
You can have the most amazing videos in the world, but if they aren’t optimized for search engines and YouTube then you will not get any traffic from them. If people can’t find your videos when they search for something specific, then they won’t watch them.
One of the best ways to optimize your videos is by adding a title and description. This will help people find you when they search for something specific. You can also use tags to help with this as well. In addition, make sure that your video is not only optimized for YouTube but also for Google.
- Your Thumbnails are Unattractive
Your thumbnail is the first thing that people see when they are searching for videos. If your thumbnail isn’t attractive or interesting, then it will not get clicked. You should make sure that your thumbnail is eye-catching and also relates to what’s in the video. The more clicks you get on a video, the better chance it has to show up higher in search results.
- Your Content is Too Long or Boring
If you make a long video, then it’s likely that people will be bored before they get to the end. You should also make sure that your content is interesting and engaging. The best way to do this is by making sure that your videos are funny or entertaining in some way. People want to watch something funny or interesting, so if you can provide them with that then they’ll keep watching.
- You Don’t Promote Your Channel
If you don’t promote your channel, then no one will know about it. You can do this by sharing your videos on social media and telling people that you’ve made new content. If you have a website, then make sure that it has a link to your YouTube channel so that people can find out more about it.
- Your Content Strategy is Inconsistent
If you’re going to have a successful channel, then you need to keep producing content regularly. You should be posting at least once per week and ideally more than that. If you don’t post anything for a while then people will lose interest in your channel because they won’t know when they’ll get another video from you.
If you’re struggling to come up with new ideas for videos, then the best thing that you can do is make a list of topics that your audience might want to hear about. This could be based on feedback from comments or questions that people have been asking in the past.
You can also check our previous article on “top 15 YouTube video ideas for creators to get inspired” to get some inspiration.
- Your YouTube Channel is Way Too Niched
You might have a channel that’s dedicated to gaming, fitness, or even DIY. This can be great if you’re passionate about one specific topic and want to create content around it. But if you’re trying to build up an audience who are interested in different things then this isn’t going to work out very well for you.
If you’re unsure of what niche would work best for your channel, then try experimenting with a few different ones until you find one that works well for you!
- Poor Audio or Visual Quality
If you’re trying to build up an audience then you need to make sure that your videos are of good quality. If people can’t see or hear you very well then they won’t enjoy watching your content, and they won’t want to come back for more.
This doesn’t mean that you need to spend thousands on equipment (though it helps), but just make sure that you have decent lighting in your room so that people can see what’s going on, and try recording yourself at different times of the day so that there aren’t any awkward shadows on your face.
10. You’re Not Utilizing Copyright-Free Music in Your Videos
Another way to make your videos stand out is by using music that isn’t copyrighted. There are plenty of websites out there that let you search for music that’s free to use in any type of project, and it makes a huge difference when people see that you’re not using someone else’s work.
You can also check the YouTube library for copyright-free music and videos you can add to your channel.
Not only will it help your content stand out, but It also helps viewers identify with your channel more because they’ll relate to some of the songs that they may have heard on the radio before.
Bonus points
- Create a consistent content strategy for your channel
- Encourage viewers to subscribe to your channel
- Use an easy-to-remember channel name
- Brand your channel, ensure your profile picture, thumbnails and other outputs align with your niche and brand goals
- Include a subscribe button on your channel
- Create more videos on YouTube shorts
- Engage with your viewers online
- And lastly, read our previous articles on how to run a YouTube channel.
Conclusion
I hope that you have learned how to grow a YouTube channel fast and know what to do when your channel is not growing. I would also like to recommend other articles on this blog, we have written a couple of articles to help you grow and monetize a YouTube channel this year and we also write on various topics on how to get subscribers on YouTube and other social media sites.
